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seminar rooms / Training rooms

How a small business finds its training seminar opportunity

When you are launching a new product or a new business process or procedure, the most important thing is to train your staff and your distributors about the new product and how they can help the end-customer better understand it. You could go around and train one or two people at a time. But you could also arrange a large group training seminar. If you do not have the space, consider renting a training seminar room in offering professional atmosphere at an upscale office business centre. With in-house classroom training and development, a group of employees gathers in a room (on-site or off-site) and is led through the training program by an instructor. These sessions can be facilitated by trainers who are either employees themselves or outside specialists that are familiar with the new product or service.

In-house/internal training does not always need to be about a new product or service that you are offering. It could also be about a process or system that your small business is adopting. Internal training offers employers and employees advantages that are not found when you send an employee to an external training program or seminar.

Why should you schedule in-house training for your staff?

  • In-house training develops skills that increase your team’s productivity and the quality of their work.
  • Well trained staff are more engaged and have higher morale and initiative, which helps you retain your people.
  • Timely training is imperative if you’re going to mitigate risks in the face of ever-changing legislative and market challenges.

The main advantage to classroom training and development is that it provides ample opportunities for group interaction and gives instructors and seminar leaders a chance to motivate the group and address the individual needs of employees.

What about hosting public seminars and training sessions?

Whether you include it in the price of your product or service, or if you charge a premium for it, you will almost always get customers who want a leg up on how to utilize what they have purchased. A successful training seminar can provide participants with new skills, information and a sense of accomplishment. The ideal workshop also provides opportunities for participants to interact and learn actively.

Holding training sessions for customers can also help to ensure client loyalty and future sales. But they can also be offered to potential customers who are looking for more reasons to make a purchase.

About Ian Payton

Responsibilities: Social Media Coordination and content creation for companies like the Toronto International Bicycle Show. Outside of work for primary clients,work was done for smaller clients like branches of the Royal Canadian Legion designing and revitalizing web sites. Conceptualizing strategies for online and offline marketing as well as promotional activities for other companies.

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