How to choose the best venue for your seminar or training

So you have a great idea for a seminar or training session, but have you discovered the best venue? Before you answer that question, you need to figure out what your goals are, as well as the primary purpose of your seminar. Simple questions to ask might include: What are the goals of the workshop?; Who do we want our workshop to reach?; How will we get attendees there?; How many people should we expect and do we have the capacity to accommodate them?; How long should the workshop be?; and most importantly, what is our budget for the workshop? Once you have defined the goal and scope of your workshop or seminar, you need to establish where you want to hold it and why you want to hold it at that particular venue. The primary factors in choosing your venue could be location, cost, available ...

The Professional Image Of Your Small Business Begins With You

A small business can only look as professional as the people who are running them, your job as a small business owner is to project your own professionalism. If your potential or existing clients do not see you (the owner) as being professional, how do you expect them to see your company as being professional?

An Interview with Jennifer Kelly of New Initiatives Marketing and Nimble Quotes

Recently Ian Payton sat down with Jennifer Kelly Founder & CEO of New Initiatives Marketing and NimbleQuotes and discussed Jennifer’s business challenges; her marketing services and more. Jennifer: Hi, my name is Jennifer Kelly. I am the CEO and Founder of New Initiatives Marketing and of New Initiatives Marketing is a marketing company that works with business owners that are committed to growing their business and understand that marketing is a huge component in that growth. We make sure that the marketing strategy is sound, and then we implement and execute each element of the marketing every day, week, month in order to help the growth of their business. With Nimble Quotes, it is a content service for Twitter users, and what it does is users select over 60 ...

How Does Returning to Standard Daylight Time Affect Your Small Business?

Did you remember to set your clocks back on Saturday night? If you forgot that it was time to “Fall Back” the clocks on Sunday, chances are you showed up at your office space an hour late.

Finding Office Space With no App Required

You are always hearing people say "oh, there is an app for that" about almost everything. But do you really need an app for that?

Sometimes Choosing an Office Space Location is not Just About Geography

Yes, the tried-and-true statement in business is often “Location, Location, Location” in terms of the address where you locate. But that is not the only factor that you need to consider when choosing an office space location. Sometimes choosing an office space location is not just about geography and the physical location of your office. There are a number of other factors you need to consider. Your office location is not only important to your customers and visitors, but it is also important to your staff. Hiring and retaining good employees can partly be due to the office location and preferred working environment of your staff. Look at Google Canada in Toronto. A few years back, Google moved from its suburban Mississauga location to office space in downtown Toronto. Why? Bec...

Online Business Networking Should not Replace in-Person Networking

Networking yourself or your small business is said to go hand-in-hand with running a successful business. But be careful what you do while networking, because it can be your greatest undoing, if it is not well done.

Why a BIA Could be Good for Your Small Business

Throughout the world Business Improvement Areas (BIAs) are helping to re-shape the traditional assumptions of public management.

Could a Sleepbox be Good for Your Small Business?

Sleepboxes are popping up in airports and other places as micro capsule hotels around the world. These pod hotel rooms are a great way to relax or sleep during long layovers or an inexpensive way to get some rest while traveling, but more and more cities are seeing these Sleepbox hotels being set up as affordable alternatives to traditional hotels for business travelers and tourists.

Making the Most of Your Virtual Office

Do you really know what a virtual office is? When was the first time you heard the term “virtual office”? I never heard the words until I started my first small business and could not afford an actual office. But a friend suggested that I might consider having a virtual office to look more professional than working from my home. With business rents throughout much of Canada and especially the GTA continuing to increase, the virtual office solutions seemed to be sensible alternatives to the high costs of renting office space, particularly during those precious early years when working capital was limited. I needed a business address that was not my home address and I needed to look professional. I spend days looking at office space rentals that I thought I could afford, but the ...