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A Look at Some of the Popular CMS Platforms

Let’s look at some of the popular CMS platforms that some of our office space tenants at our business centre, as well as some of our virtual office clients, use as their CMS website platform. WordPress is currently one of the most popular CMS platforms and it was originally developed as a tool for blogging. While its main function was to provide an easy and fast way for users to write and publish new blog content, the functionality of WordPress has grown so significantly that it is now used to power millions of very different personal and small business websites. WordPress now offers the main function of a CMS with complete control over creating, modifying and publishing content. Having the ability to create static pages and e-commerce on the same platform as a small business blog, g...

Reasons A Small Business Should Consider A CMS Website

While HTML (Hypertext Markup Language) has long been the standard for website design, ever since the www exploded onto the scene in the early 90’s. This powerful programming language not only forms the building blocks of all webpages, but it is also used to code the design, structure and content of websites. Over the past few years CMS’s (Content Management Systems) have made it easier to create, publish and edit the content of websites without having to know how to code in HTML or using software programs on the PC or FTP (File Transfer Protocal) programs to upload pages. Although a CMS still uses HTML, the software platform is a much more streamlined and automated way to create and edit website content directly on the web. A CMS provides users with an interface so they can eas...

Google + Webinars for Small Business

First off I should tell you I am a huge fan of Google+ Hangouts. The infrastructure for Hangouts provides almost all the services you get with the providers in Conducting Webinars that can Help Your Small Business on hosting Public and Private Webinars. My bias stems from being a co-host and co-producer of two Google+ Hangouts on Air and I have appeared on a few others as a guest discussing SEO and Internet marketing. The Hangouts were originally podcasts and we now have leveraged the audio portion of the Hangout by stripping out the audio and continuing to promote and maintain the podcast assets. Why Your Small Business Should use Google+ for Hosting Your Webinar The biggest advantages of doing your webinars using Google+ hangouts is: The cost is free. There is a built-in platform to prom...

Tips for Having a More Successful Webinar

After reading our previous blogs on Attending Webinars and Conducting Webinars, one of our office space for rent tenants suggested that we make another blog with tips that he has learned over the past few years as a webinar presenter. He also pointed out to us a great blog he read last year from Adobe called Six Tips for A New Webinar Presenter that he said would have helped him when he was starting out conducting webinars. The first step in having a more successful webinar is planning your webinar. The better planned your webinar is, the better chances you have of having a more successful webinar. Two big parts of your planning should be to plan your presentation design and to plan the engagement or your audience. Plan your presentation design.  Don’t just plan your content or material, p...

Conducting Webinars that can Help Your Small Business

Once you have watched and/or participated in webinar as a guest or viewer, you might start thinking how conducting your own webinar might help your small business to gain exposure to not only new potential clients, but also to educate existing customers about how better to use your product or service. The pitfalls some businesses encounter happen when they try to turn their webinar into an hour-long commercial and do not offer a benefit to the viewers or participants. Use your webinar as an online training session and not a commercial. There are three types of webinars which you can use to carry out online training; non-interactive webinars,  interactive webinars and Q&A (Questions and Answers) webinars. The idea behind a non-interactive  webinar is that it allows people to see your sc...

Attending Webinars is Good for Your Small Business

You have probably already heard about webinars or live web-based presentations. But just in case you have not, let us explain what they are. A webinar is an online event that is hosted by a group, organization or company that is broadcast to a select number of individuals who have signed up to watch the webcast or online seminar through their computers via the Internet. The idea behind a webinar is that it allows a speaker or a group of speakers to share visual content such as videos, PowerPoint presentations, interactive web pages or other multimedia content with their audience – who can be located anywhere that they have Internet access.  This type of seminar can reduce the need to travel from far or even nearby locations to receive the message or teachings of the seminar. As a small bus...

Grow Your Small Business With Your Growth in Knowledge

Small business owners are always looking for new ways to grow their small business, but forget that their own growth of knowledge might just be what their business needs.

Small Business Support can be Found in an Office Business Centre

Many new small businesses begin by operating out of the garage or basement of the entrepreneur whose vision actually started the business. That may work for the formative months or even the first year of that business, but there comes a time when they need actual office space. At that point the business owner must choose between traditional raw office space or finding an established business centre in a prestigious location. While traditional raw office space in a wide range of office buildings can be found at a good price, it may not come with the prestigious address or location that a starting business needs – so they can announce they have “arrived” on the business scene! A traditional raw office space can sometimes require funding that a start-up business does not have or d...

Small Business Networking Groups

As mentioned in our blog Small Business Support Groups, one the best ways to get support for your small business is through peer groups such as MeetUp groups for small business. But these and other groups can also be useful in finding customers and people who will promote your business both online and face to face. Some great places to find small business networking opportunities are online groups on LinkedIn. LinkedIn has many groups dedicated to helping entrepreneurs and small businesses to not only network online, but also to find local groups who also have offline gatherings for the purpose of networking with others who may need your business service – or know people and businesses that do. Google plus also provides groups that are dedicated to small business networking, both for busin...

Small Business Support Groups

There are plenty of support groups for many different things, but what most small business owners fail to realize is that there are also support groups for small business owners. All a small business owner needs to do is to seek out the help and he or she will find it in many different forms and from different funding groups. There are government-funded programs as well as government and private industry co-funded programs aimed at helping start-ups get on the right track – or to give a new or early-stage business a competitive advantage. Some examples of government support for small businesses are Small Business Enterprise Centres (SBECs) and community-based providers that offer entrepreneurs all the tools they need to start to grow their businesses. There are also organizations like the ...

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